03

03

Joogamandi & Carusel

Joogamandi & Carusel

Client

Client

Carusel

Carusel

Type

Type

Event Production

Event Production

,

Conceptual Development

Conceptual Development

Year

Year

2025

2025

About

About

To expand Café Carusels audience, Salt Studio created a new event concept designed to attract a younger, experience driven clientele - people who value fresh, seasonal ingredients, meaningful connections, well-being, and mindful living.

To expand Café Carusel’s audience, Salt Studio created a new event concept designed to attract a younger, experience driven clientele - people who value fresh, seasonal ingredients, meaningful connections, well-being, and mindful living.

The vision came to life through a waterfront morning event blending movement, community, and seasonal flavors. Salt Studio crafted the full concept and production, ensuring the experience felt like a natural extension of Carusels brand and values. The collaboration was elevated by yoga instructor Mandi, whose inspiring classes and thoughtfully curated sessions became a cornerstone of the experience.

The vision came to life through a waterfront morning event blending movement, community, and seasonal flavors. Salt Studio crafted the full concept and production, ensuring the experience felt like a natural extension of Carusel’s brand and values. The collaboration was elevated by yoga instructor Mandi, whose inspiring classes and thoughtfully curated sessions became a cornerstone of the experience.

The result was immediate: sessions filled to capacity, redefining Carusels brunch experience and drawing a vibrant new community around the brand.

The result was immediate: sessions filled to capacity, redefining Carusel’s brunch experience and drawing a vibrant new community around the brand.

Credits

Production

Salt Studio

Concept

Salt Studio

Partners

Mandi Appelberg

Scope

With Café Carusel, I wanted to create a completely new event concept that felt natural to their brand and product world. It was important to spark genuine interest and offer people a truly fun and mindful experience. By blending creativity with Carusels values - and partnering with incredible talents like Mandi - we brought a fresh, authentic energy that resonated deeply with their audience.

Credits

Production

Salt Studio

Concept

Salt Studio


Partners

Mandi Appelberg

SCOPE

With Café Carusel, I wanted to create a completely new event concept that felt natural to their brand and product world. It was important to spark genuine interest and offer people a truly fun and mindful experience. By blending creativity with Carusel’s values - and partnering with incredible talents like Mandi - we brought a fresh, authentic energy that resonated deeply with their audience.